About the brand
Our Conscious Initiative
Uma Prajapati is an Indian designer & social activist based in Auroville. her brand Upasana is a very courageous & radical company that has been fighting for sustainability & ethics in the fashion industry for the last two decades. The brand has been actively working to protect & support farmer & weaver communities across India. Uma believes that fashion can work for people who make them & not only for people who wear them.